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Advertising Duties & Salary in Singapore
In Singapore, an Advertising Consultant plays a vital role in assisting businesses with their marketing and promotional strategies. Singapore is known for its modern skyline, multicultural society, and strong economy. The city-state is a major global financial hub and hosts various creative festivals and exhibitions.
The main duties of an Advertising Consultant in Singapore involve collaborating with clients to understand their marketing objectives, conducting market research, and developing compelling advertising concepts that resonate with the target audience. They also coordinate with advertising teams to implement and monitor the effectiveness of campaigns across multiple media channels.
Key skills required for this role include a strong understanding of digital marketing, data analysis, and proficiency in English and Mandarin for effective communication with clients. Singapore's cosmopolitan nature offers opportunities for advertising campaigns that appeal to a diverse audience.
Most companies seek Advertising Consultants with a degree in marketing, communications, or a related field, and prior experience in advertising or marketing roles. Singapore offers a wide range of work opportunities for advertising professionals, particularly in its central business district and creative hubs.
Expected salary range: The salary for an Advertising Consultant in Singapore varies based on experience and location. On average, the annual salary ranges from 60,000 to 100,000 SGD.
Expected hourly rate: The hourly rate for an Advertising Consultant in Singapore is approximately 40 to 70 SGD.
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